About Us
Who are Free Bet?
At Free Bet, we’re more than just a name. We’re a team of passionate individuals committed to offering the best quality content & offers ranging from using AI in betting strategy and leveraging free bets to start your journey today. Our mission is to provide innovative content & solutions, and we’re dedicated to serving our community, customers, and partners with integrity, innovation, and a personal touch.
Founded by a small, London-based team in 2023, we have over 5 years of hands-on AI experience building and leading the development of a variety of AI tools and have a passion for sports, probabilities and outcome-based strategic investments.
Our Team
John Thompson
CEO & Free Bet Founder
With years of executive experience in the AI & product space, James is the founder of FreeBet.AI and is passionate about probability theory and building AI products and services for betters worldwide. he is the former Director at a leading bookmaker in the UK so is passionate about educating people on AI tools and how AI can be applied to betting.
Juan Paulo
Content Director
Juan recently joined the team in 2024 and is a former news writer for several esteemed South American betting publications. He assists with the writing & development of sports articles and reviews. He is now a full-time writer and avid bettor, identifying free bets and reviewing bookmakers both in the UK and abroad.
Our Mission
“Free Bet aims to be the number one resource for AI Sports Betting & Free Bet Offers in the UK market and beyond.”
— James Warwick, CEO.
Afiliate Disclosure
Here at Free Bet we are an affiliate type website. This means we do not offer actual betting on our site but we do provide authentic reviews and independent gambling advice showcasing some of the best places for your online betting needs.
Similar to a comparison site where you can find cheap holiday deals, or flights, we are helping you compare the best free bet offers.
We are committed to bringing you the best betting offers and our business model is based on receiving compensation when one of our users signs up and plays through the links on our website.
